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Survey: Marketers Take A Look At Their Social Marketing Efforts

Social Media


September 26, 2012 -- Online marketing resource Chief Marketer surveyed 1,050 B2B and B2C marketing professionals, representing a range of industries, to find the pulse on their view of their social media marketing efforts. Key findings:



Source:  The Chief Marketer 2012 Social Marketing Survey







About: The Chief Marketer 2012 Social Marketing Survey was conducted online between August 7 -September 10, 2012, and polled 1,050 active marketers and executives at brands and agencies distributed across a range of industry verticals including manufacturing, retail, financial, healthcare, travel, entertainment, publishing, advertising, database and non-profit sectors.

Source: Chief Marketer, Newly Released Chief Marketer Survey Reveals Social Marketing Trends for 2013, accessed Oct. 9, 2012.