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Majority of Consumers Don't Want Mobile Promotions; Prefer Print


February, 18, 2014 – According to a U.S. consumer behavior survey conducted by Synqera, a global technology startup that uses big data to bring personalized digital experiences to the physical retail store:

About: The data for this survey was collected between January 27-30, 2014 via, with 1,024 online respondents ages 18-70 with nearly an equal split in gender; 47% were under the age of 44 and 53% we 45-70; 37% made $20-49K, 25% made $50-79K.

Source:  Synqera, U.S. Retail Survey Reveals 85% of U.S. Consumers Prefer Personalized Offers Reflecting Previously Purchased Shopping Habits, Feb 14, 2014.