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Fast Facts >> B2B

Nearly 30% of B2B Marketers to Increase Spending in 2009

Despite current economic conditions, 29% of marketers surveyed by BtoB in October 2008 indicate they will increase planned spending in 2009.

Over 40% say that their 2009 budgets will remain the same as 2008.

Source: American Business Media's "The Importance & Value of B2B advertising During Times of Economic Uncertainty 2009"

About the survey: poll of 162 B2B marketers participating in BtoB's October 2008 webcast.

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