Don't Overlook Print for Your Startup!

Trends/Issues

While a company can survive on only digital channels, they won’t thrive until they incorporate print into their marketing. Here’s why:

• Print helps to publicize a startup by helping to ensure that the company isn’t limiting itself to one target demographic, plus it gives the customer something tangible to keep.
• Print helps to retain customers and builds word of mouth.
• Print helps to establish credibility, since it still piques interest, and makes the company look more legitimate.